Not your average trainer, but who wants average anyway ;)
My life has been a rollercoaster of ups and downs, leading me to where I am now.
I grew up in Italy and was obese by the age of 8. Despite having a very sporty and healthy family, the difficult relationship dynamics between my parents led me to suppress my feelings with food and video games, resulting in what could be called childhood depression.
With the advent of the internet, I developed a passion for learning and discovered the science of nutrition, exercise, and supplementation. Drawn into the world of bodybuilding by seeing men who looked like superheroes, I started reading and applying basic principles of nutrition and exercise. By the age of 18, I had lost 70 lbs of fat and built a nice, athletic physique.
Unfortunately, focusing on my exterior look led me to become superficial and vain, and I deeply struggled to find meaningful relationships, both romantic and platonic.
After finishing my studies, I moved to London, where I ended up working as a dancer and stripper in various celebrity nightclubs. There, I developed a taste for a rock’n’roll lifestyle filled with drugs, superficial friendships, and inner loneliness.
One night, I nearly died of internal bleeding during an after-party, and that experience radically shifted my priorities in life. I quit all my night jobs and started reading about Buddhism, meditation, mindfulness, and neuroscience.
Soon after, I started my personal training business in London. I had the pleasure of helping hundreds of people, including UK celebrities, musicians, actors you see on Netflix, comedians, and even famous chefs, using my holistic method that incorporated basic fitness principles with NLP techniques and Buddhist wisdom.
After many years of doing that and writing two books (one on mindfulness and one on fitness), I met my wife Paulina, became a husband, and a two-time dad.
Today, I work remotely with Paulina, mainly coaching moms in our Mammamiafit.com business, and I only take a very small number of selected personal coaching clients. We moved to my sunny hometown in the Italian Alps, where we live a family-centered life full of nature, healthy food, and quality time.
This is my story…and there’s still a lot to be written. I’m excited to wake up every day and contribute to my family, clients, and community by sharing and teaching what I constantly learn.
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